western brand

Brand Spotlight: Durango Boots

When a boot-making brand combines more than 50 years of experience with a commitment to innovation, the result is not …

Brand Spotlight: Twisted X

In today’s competitive footwear market, Twisted X is focused on being one step ahead when it comes to comfortable, innovative …

Brand Spotlight: The Coyote Cowgirl

The Coyote Cowgirl brings Western storytelling to life through original apparel. If you said, ‘they don’t make them like they …

Retailer Perspective: Nuevo Rancho

Nuevo Rancho, an innovative, faith-based boot company blends bold fashion and deep-rooted ranch-worthy designs. Editor’s Note: As statewide rules and …

Western Innovation: Twisted X Announces Wrangler Footwear Collaboration

 Wrangler has raised the bar for sustainability in the denim sphere and now prepares to enter the footwear category partnering …

Developing Your Marketing Toolbox With Trusner Designs

 Spruce up your marketing in the current down time with graphic designer and marketing consultant, Erin Trusner of Trusner Design. …

Wrangler Sets Goal to Halve Water Usage by 2030

Wrangler leads the Western industry in the pursuit of sustainable fashion, surpassing its 2020 water goal earlier this year. Keeping …

Fall & Winter Western Retail Trends At A Glance

Get ahead of the style curve with up-to-date trends for the coming season. Buying for fall, not to mention the …

  • 1
  • 2