The real Westerners behind C&I’s fall fashion photoshoot have stories as unique as their styles.
Pull back the curtain on the lives of historic cutters Winston Hansma and Lindy Burch, rodeo stars Rocker Steiner and Keyshawn Whitehorse, and other Western influencers in this behind-the-scenes look at our 2024 fall fashion photoshoot.
Lindy Burch
The National Cowgirl Hall of Famer is ready for her closeup. Check out Lindy Burch’s cowgirl couture and learn about her journey to success here.
Custom Shorty hat, shortyshattery.com; Kingman Rose earrings, robshermandesigns.com; Mesa choker, denisehagoodstudio.com; Golden and white South Sea pearl necklace, pearlsbyshari.com; Lucky & Blessed Aztec wool overcoat, gomezwesternwear.com; Wynonna pearl snap dress, lovlei.com; Beth Dutton oval turquoise ring, objectsofbeauty.com; Kingman turquoise cuff bracelet, turquoiseandco.com; Braided leather bracelet, belt, buckle, and Rios of Mercedes boots (Lindy’s own).
Rocker Steiner
The Steiner name is synonymous with rodeo. Check out Rocker Steiner’s unmatched style and read more about the third-generation cowboy and two-time NFR qualifier here.
Rank 45 t-shirt and jeans, bootbarn.com; Barstow Western denim shirt in marble black, levi.com; Custom jewelry, rideranksilver.com; Turquoise cuff, hippiecowgirlcouture.com; Custom belt, carmenallen.com; Black felt hat, David Yurman jewelry, belt buckle, and boots (Rocker’s own).
Mariah Strongin
Barrel racer, actress, and model Mariah Strongin has the best of both worlds. Watch this big city cowgirl rock the grit and the glamor and read her full story here.
The Legend distressed hat, jwbennett.com; Dried Grass duster, montanadreamwear.com; Eye See necklace, zierjewelry.com; Deep In The Heart necklace, tresmelindas.com; Buffalo necklace, cowboyjewelers.com; Standing Tall Springbox handbag, hmranchstore.com; Coyote Weed dress, doubledranch.com; Wild Horse stone cuff, jewelryladyredriver.com; Emma Jane boots in cognac, laneboots.com.
Keyshawn Whitehorse (Navajo)
Professional rodeo athlete and Arizona Ridge Rider Keyshawn Whitehorse (Navajo) personifies cool. Check out the rodeo star’s perfect blend of classic Western and contemporary Indigenous styles and get his full story here.
American Hat Company 50X-1,000X felt hat, shop.besthatstore.com; Texas Lightning poncho, rhiannongriego.com; Necklace and pin, notahdineh.com; Blackout shirt, kimesranch.com; Snap front leather jacket, scullyleather.com; Belt, buckle, and Ariat jeans (Keyshawn’s own).
Karly Matt (Northern Cheyenne)
Indigenous model Karly Matt (Northern Cheyenne) exudes an effortless beauty and strength that only a cowgirl can. Watch her share her passion for fashion and read her story here.
Cash felt hat in sahara, c1h.com; The Tigress Royston turquoise necklace, turquoiseandco.com; Garden Angel blue suede jacket, montanadreamwear.com; Light Denim Tube midi dress, tuckerbrown1986.com; Sonora Peak cuff, abilenesky.com; Black Widow turquoise ring, kirpachbrayclets.com; Brown Manchester fringe bootie, rockwelltharp.com.
Colby Yates
The veteran bull rider is all about passing the cowboy code on to the next generation. Colby Yates struts his stuff with his son Cutter Yates and shares his journey to the rodeo and beyond here.
ON COLBY: 100X black felt hat, resistol.com; The Marfa denim shirt, ponchooutdoors.com; Journey jacket, resistol.com; Spearville boots, hyerboots.com; Belt, buckle, and Wrangler jeans (Colby’s own).
Eva Blanton
NCHA Futurity Intermediate Amateur Champion Eva Blanton knows all about riding in style. Check out her stunning looks and get the scoop on her cowgirl career here.
Purple Haze hat, c1h.com; Kingman turquoise berry cluster necklace, lauraingallsdesigns.com; Orenda RimRock pendant with Navajo pearl necklace, hyosilver.com; Silver Fox Frontier jacket, prestigecustomleather.com; Canyon Cavvy dress, vaqueraadankdesignco.com; Silver concho belt, spunkysteer.com; Natural Python over-the-knee boots, rockwelltharp.com.
Winston Hansma
World Finals Champion and cutting horse trainer Winston Hansma has had the cowboy state of mind from the beginning. Hansma shows us cowboy chic and tells us his story here.
Beaver felt hat in denim, westernlegacyco.com; Gray plaid cowboy sports coat, espueladesignco.com; Blue button-down shirt and jeans, cinchjeans.com; Irona Howe (Lakota) belt, Instagram: @ironalee; Rod Patrick boots (Winston’s own).
Danny Motes
Fourth-generation rancher Danny Motes has been defining cowgirl grit for decades. Check out her dazzling looks and learn about her family’s ranching heritage here.
American Hat Company 10X-500X felt hat in bone, shop.besthatstore.com; 3 stone Sonoran Gold earrings, Kingman memory pearl wire choker, and The Boot turquoise ring, hippiecowgirlcouture.com; 18k yellow gold and diamond tennis necklace, jacksonholejewelry.com; Custom 7X Ranch diamond necklace, sevenxcustomjewelry.com; Fashion Express black concho print top, cavenders.com; Southwest sheepskin fringe shawl, westerlyusa.com; Super Dale ostrich boots, lucchese.com; Jeans (Danny’s own).
Tanguy Saulnier
French cutting horse trainer Tanguy Saulnier may not have taken the traditional route to the cowboy way of life, but don’t get it twisted — he’s the real deal. Check out his sharp style and learn about his unique road to the West here.
100X felt hat in Black Cherry, shortyshattery.com; Classic pinpoint shirt, schaeferoutfitters.com; Maroon cowboy sports coat, espueladesignco.com; Cinch jeans, Serna boots (Tanguy’s own).
Follow C&I's fashion coverage on Instagram @cowboysindiansmagazine and follow our cutting-edge cowboys and cowgirls here: Lindy Burch @lindyburchcuttinghorses, Eva Blanton @evablanton, Mariah Strongin @mariahstrongin, and Karly Matt @karlyvmatt, Tanguy Saulnier @tanguy.saulnier, Rocker Steiner @rocker_steiner, Keyshawn Whitehorse @keyshawnwhitehorse, and Colby Yates @colbyyates.
PHOTOGRAPHY: Sara Forrest
From our October 2024 issue.