Sun-faded denim, airy ensembles, and an assortment of accessories: These looks ride the line between cowboy cool and free-spirited, just in time for festival fun.
It’s that time of year again — time to pull out the good boots and gear up for a weekend full of music, food, and fun. Take a look at C&I’s guide to Western festival looks before heading off to see your favorite country artist this summer.
Desert Rebel
Earth tones, mixed metals, and a pop of color bring together this casually cool festival look. Lean into bold, gritty accessories that pair perfectly with your Western closet staples.
[1] STL Nylon Sunglasses, $365, krewe.com; [2] Silver And Gold Elk Ivory Earrings, $795, alarajewelry.com; [3] Tobacco Tie Top, $650, rhiannongriego.com; [4] Atlas Studded Belt, $175, lineapelle.com; [5] Low-Rise Relaxed Jeans 1996, $250, shop.diesel.com; [6] Paola Studded Crossbody Bag, $228, sundanceliving.com; [7] Inlaid Mesa Design Cuff, $863.99, turquoisejewelry.com; [8] Harper Sporty Leather Sandal, $168, schutz-shoes.com.
Modern Maverick
West Texas charm takes shape through bold, desert-inspired prints, robust leathers, and perfectly placed accessories for both comfort and style.
[1] Amarillo Bandana, $25, misterbandana.com; [2] West Texas Municipal Hat, $32, senderopc.com; [3] Welvis Aviator Sunglasses, $199, bexsunglasses.com; [4] Kardo Geo Tile Block Print Shirt, $160, stagprovisions.com; [5] Cali Buffalo Leather Sling Bag, $169.99, emersonleatherbags.com; [6] 12 Ounce Colster Can Cooler, $25, yeti.com; [7] Ridgeline Exotic Chukka Boot, $495, lucchese.com.
Gone Coastal
Breezy and sun-kissed, these beachy hues are ideal for the bohemian festival goer. Channel your free-spirited personality in statement boots, Native-made art, and laidback style staples that exude Southwestern charm.
[1] Coastal Cowgirl Sunglasses, $69.95, americanbonfireco.com; [2] Gene Handwoven Panama Straw, $550, teressafoglia.com; [3] Montana Sapphire & Enamel Drop Earrings, $3,975, alarajewelry.com; [4] Native American Hand-beaded Penny Bag, $650, prairieedge.com; [5] Light Rinse Denim Vest, $70, stetson.com; [6] Paco Rabanne Embellished Fringed Crochet Miniskirt, $1,325, farfetch.com; [7] The Annie Cactus, $745, tecovas.com.
Ranch & Relaxation
Vintage rodeo graphics, easy-wearing textures, and a focus on comfort and convenience bring these essentials to the top of our festival packing list.
[1] Open Road Straw Hat, $175, stetson.com; [2] Maverick Tee, $44, ranchjacksonhole.com; [3] Terlingua Terry Cloth Short, $74.50, texas-standard.com; [4] Hilo Shoe, $69.95, ariat.com; [5] Basket Maker 34-Ounce Insulated Bottle, $44.50, pendleton-usa.com; [6] Smathers & Branson Needlepoint Flask, $79.50, markandgraham.com.
From our July 2025 issue.
PHOTOGRAPHY: Courtesy of vendors
HEADER IMAGE: Courtesy of CMA Fest