Country superstar Trace Adkins is host for the six-part cowboy competition series set to premiere Oct. 14.
Are you ready for a little prime-time cowboy action? Not scripted cowboy make-believe, mind you, but the real deal? Then mark your calendar: Ultimate Cowboy Showdown, a six-night event series focused on 12 men and women competing for a herd of cattle they can raise and sell, will kick off Oct. 14 on the INSP cable and satellite network.
Country music superstar Trace Adkins is host and competitor wrangler for the series, which will air at 9 pm ET Monday through Friday, Oct. 14-18, and conclude with the final showdown at 9 pm ET Oct. 20. Over the course of six nights, viewers can root for their favorites as the competitors face a series of grueling physical and mental challenges that will test them individually and as teams. The winner will claim the cattle, the coveted Ultimate Cowboy Showdown belt-buckle — and, of course, a lifetime of bragging rights.
“The debut of Ultimate Cowboy Showdown ushers in the next phase in INSP’s programming strategy,” says Craig Miller, Vice-President of Original Programming and Development for INSP. “As a network with a proven track record of ratings success with western-themed programming, adding a competition series, featuring cowboys, to our slate is a natural progression. In Ultimate Cowboy Showdown, viewers will watch as these participants are pushed to the limit in a relentless series of tough and demanding challenges for the chance to win a life-changing prize package.”
Trace Adkins, Miller adds, “is the perfect host to wrangle a bunch of tough cowboys. Not only is Trace an accomplished musician, with more than 11 million albums to his credit, but he is a ranch owner with a deep respect for the day-to-day grind of a cowboy and the sacrifice it takes to live that life.”
Here is a preview of Ultimate Cowboy Showdown.