The eight-episode docuseries is now available on Prime Video.
Starting today on Prime Video, you can get an up-close view of the challenges and rewards that define the career of a Professional Bull Rider in The Ride, an ambitious eight-episode docuseries that goes behind the scenes with PBR team competitors.
Traditionally a solo sport, PBR entered a new era with the creation of the PBR Team Series in 2022. Under the new format, riders on eight teams compete in head-to-head, five-on-five matchups in order to earn the highest aggregate score during a 28-game regular season, and advance to the championship tournament in Las Vegas.
“We’re excited to take Prime Video customers deeper into the lives of the athletes and cowboys competing in professional bull riding,” Matt Newman, head of Prime Video Original sports content, said in a prepared statement. “The Ride will showcase the intense action, heated competition, raw emotions, and personal battles that are fueling the sport’s brightest stars. We can’t wait to bring PBR fans and casual viewers closer to the western lifestyle driving this great American sport.”
Sean Gleason, CEO and Commissioner of PBR, added: “Regardless of their background, walk of life or familiarity with the sport, anyone who is exposed to the infectious, determined, and youthful exuberance of a PBR bull rider inevitably walks away as a fan, which is why we partnered with Prime Video and Kinetic Content to capture their compelling stories.
“From their homes, through the locker room, and ultimately into the bucking chute on top of a 2,000 pound bull, The Ride captures these modern-day gladiators like never before while answering the question: Why do they do it? These are riveting stories of family, brotherhood, passion and dreams against the backdrop of the world’s most dangerous organized sport now redefined in the PBR Team Series. The compelling episodes that unfold will entertain everyone whether they are a fan of PBR bull riding or about to become one.”
