Give the Dutton family a run for their money in these ranch-worthy styles.
Chances are your customers have been watching Yellowstone, the hit television series on Paramount Network. There’s also a good chance your customers are hoping to channel the all-around Western styles of Beth, Rip, John, Monica, or Mo. No matter the character, Western fashion is center stage alongside the drama at Dutton Ranch.
Here’s how to help your customers get into character with their favorite Yellowstone looks.
Monica
Ojibwe philosophy tee ($30), ginewusa.com; Diamond Peak denim and wool jacket ($249), pendleton-usa.com
Beth
Floral print wrap front top ($39.99), rockandrolldenim.com; Bozeman outdoor hat ($100), stetson.com
Weathered Wildwood jacket ($119.99), carhartt.com; Western snap denim shirt ($39), wrangler.com
Sawtooth Teton coat ($299.95), rhondastark.com
Wool shirt dress ($224.99), pendleton-usa.com; The Josie boots ($255), tecovas.com
John
Double color canvas conceal carry jacket ($139), krsaddleshop.com; Cowboy cut original fit jeans ($44), wrangler.com; Maverick XP Western work boots ($206), durangoboots.com
Rip
NFR felt hat ($629.95), besthatstore.com; RanchHand Trucker jacket ($190), schaeferoutfitter.com; Cowboy cut slim fit active flex jeans ($49), wrangler.com
Mo
Vintage Navajo Double Bear Claw bolo tie ($349.95), eaglerocktradingpost.com; Coho wool jacket ($359), pendleton-usa.com
From the January 2022 issue of W&E Today, the ultimate resource for Western retailers from the editors of Cowboys & Indians.
Photography: (All images) courtesy vendors
